Retail and Catering promotions during previous British Food Fortnights have proved that the event has a serious impact on sales:

• retailers taking part have increased sales by up to 30% per store as a direct result of the event;
• 84% of new lines stocked for the promotion have been retained since;
• over £15 million estimated increase in sales of regional food and drink during the Fortnight each year.

There are clear reasons for retailers and caterers to take part in British Food Fortnight. You will attract new customers, increase spending from existing customers and establish a point of difference between your establishment and those that stock and serve only mainstream products.

Whether you run a shop, rural pub, sophisticated restaurant, tourism attraction or staff canteen, taking part in British Food Fortnight increases sales. And with the added attraction of participating in our schools programme you can help educate your future customers too.

All the information you need to take part is given below.